AMPed up: Providence arena announces new naming rights deal
PROVIDENCE, R.I. (AP) — Insurance company Amica has reached a 10-year deal for the naming rights to the downtown Providence arena that for two decades has been known as the Dunkin’ Donuts Center.
The 14,000-seat facility will now be known as the Amica Mutual Pavilion, or the AMP Providence, the Lincoln-based insurer and the Rhode Island Convention Center Authority announced Tuesday.
The deal is worth about $900,000 per year.
“Amica was founded in Providence more than 115 years ago, and securing naming rights to the Civic Center honors our lasting commitment to the state,” Ted Shallcross, who takes over as Amica’s president and CEO on Oct. 1, said in a statement.
The venue that opened in 1972 was originally known as the Providence Civic Center but had been called the Dunkin’ Donuts Center — or simply “the Dunk” — since 2001.
It is home to the Providence College men’s basketballl team, the minor league Providence Bruins hockey team, and also hosts concerts and family events. It was used as a testing and a mass vaccination site during the coronavirus pandemic.